Canned Food Alliance - Explainer Video
All the benefits of canned goods made more fun
The Canned Food Alliance (an organization that is EXACTLY what it sounds like) came to HunterGatherer for an explainer video extolling the benefits of canned food. We created a video that could be broken into benefit “chapters” to be used individually as needed.
I copywrote this piece under the Creative Direction of Todd St. John and worked with Art Director Katie Mias on the production side. (I also did a little food-styling here, but we’ll keep that between you and I.)